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Developing a memorable theme…

A theme, while not necessary, has the advantage of giving the book a unifying factor. There are of course hundreds if not thousands of possible themes, the best ones we have seen rally around something that distinguishes a school; is the student body composed of 50 nationalities? There is a theme just waiting to be developed. Are you all Americans living in Germany? You could do 16 pages just on that experience. Is yours the biggest/smallest, oldest/newest? All good themes. Try to avoid: we have only just begun, the end of the beginning, the beginning of the end, we only pass through here once, those have been done so many times it will be hard to do them in an original way (there’s a challenge for you).